Your Trusted Partner Since 2010
At PALO, we’ve been helping Law Firms and Insurance Focused companies grow since 2010. Our fully transparent marketing approach and partner satisfaction separate us from the rest.
Fastest Growing Organization
Certified Google Partner
Best Legal Marketing Company in MA
Features on Forbes Agency Council
PALO
We Own It
We Grow Our Brands In-House
to Fuel Traffic Growith.
We have evolved into an industry leader by avoiding the need to outsource the “sauce” to third-party partners who handle the heavy lifting. We have been in the trenches alongside our agency operators and law firm owners to truly see what grows their firm.
Legal Giant
Our brand, Legal Giant, has continued to be the customer-facing brand for all our marketing efforts for our clients.
Policy Joe
Policy Joe has enrolled hundreds of thousands of users into plans ranging from P&C to Medicare Advantage.
Insurance Master
Insurance Master is our consumer-facing brand that has focused on helping users purchase policies for their home, car or rental.
Ocho
Ocho, our in-house technology designed to engage leads using AI and enroll them in insurance, and retain legal clients.
SOLUTIONS
Results oriented.
We’re a results-oriented agency, so at the end of the day, we focus on the metrics that matter most: long-term ROI, acquisition quality, and scalable marketing channels. We not only need to see the wins on paper for our clients, but we also look for channels that stick and grow.
Search Experts
- Our team has been operating, scaling and creating a return for our clients across paid search for 15 years. We invest heavily into the channels where users intent remain at its highest.
Audience Focused
- We operate several verticals within the legal and insurance space which has allowed us to understand thousands of audience profiles to deliver the best outcome for our partners.
ROI Focused
- The main reason we exist is to ensure our clients achieve not just scalable growth but also a return on investment (ROI) linked to that growth. Every tactic and strategy we implement with our clients focuses on profitable scalability.
We Live It
- Our team is not only dedicated but also invested in what runs your business. Whether you own a law firm or run an insurance agency, we've lived it and know how the gears turn to help you scale.
Partner Focused
- We know that most agencies can deliver traffic or clients, but can you build a strong relationship with that same agency? That’s our differentiator. We focus not just on the ROI but on the partnership too.
Our Partners are Our Critics
We have been working with the PALO team for over 2 years now and each team member has been involved at some point of this partnership. They have been professional, fun & collaborative partners who work with us to understand what exactly we are looking for and what works the best with our business model. We have had many fun experiences outside of just doing business together and that is hard to find. The Palo team has been a breath of fresh air to work with!
Stephen Luthy
The Credit Pros
CAREERS
Join Palo
We’re always searching for the best and brightest individuals eager to join a culture of growth and success. Our team is diverse, including industry veterans based in the U.S. as well as advanced technical development managers in Argentina. If you believe PALO is a good fit for you, please reach out to us!
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Ready to unlock growth?
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Let’s talk!
The PALO Report
We use our newsletter report to give insights into our business, the industry, and any other insights we believe will help not only our clients but also the community.